01
Behavior-based filters
Segment customers by purchase history, channel, engagement recency, lead score, tag, and custom contact attributes.
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Segments
Audience groups built by behavior, source, channel, and engagement history.
Create dynamic customer segments for targeted campaigns, support routing, and personalized messaging based on intent, purchase history, and interaction patterns.
Best forGrowth teams running precision-targeted messaging and lifecycle campaigns
4Built-in capabilities
4Native integrations
3Measured outcomes
Capabilities
What Segments can do
02
Saved segments
Save filter combinations as named segments and reuse them across broadcasts, automations, and routing rules.
03
Dynamic membership
Segment membership recalculates automatically as customer events and attributes change — no manual updates needed.
04
Segment exports
Export segment members to CSV for use in external tools, reporting, or offline review.
Process
How it works
01
Define filter criteria using behavior, attributes, or engagement data
02
Save as a named dynamic segment that updates automatically
03
Use the segment in campaigns, automations, or conversation routing rules
Integrations
Works alongside the tools your team already uses.
ShopifyWooCommerceCampaign EngineSupport Activity Data
Expected Outcomes
What teams typically see after going live.
- Better targeting precision in broadcast campaigns
- Higher relevance and engagement from personalized messaging
- Stronger conversion from lifecycle nudges to the right audience
FAQ
Common questions
Do segments update automatically?
Yes. Dynamic segments recalculate as customer events and attributes change, keeping membership current.
Can segments be reused across multiple campaigns?
Yes. Save any segment once and use it across broadcasts, journeys, and automation conditions.
Ready to launch Segments?
Book a live walkthrough and we will map this product to your channels, team, and growth goals.